Are You a Trend Setter?…Or a Trend Follower?

I think we spend too much time trying to “set trends” and be original…unless you are a pure “artist.” Artists create and express themselves without considering the commercial value of their art. I admire that kind of innate originality. However, ff you want to be intentionally successful in enterprise, you will do well to watch for trends and find a way to leverage the trend for your own commercial success.