Ross Shafer is a frequent Real Estate Industry keynote speaker because he’s funny and understands the unique psyche of real estate agents and brokers.

WHAT DOES ROSS BRING TO THE CONVERSATION?
Ross Shafer is a 6-time TV Emmy winner for his work in comedy and talk show broadcasting. Ross has also carried on the profitable profession of buying and selling distressed companies. (23 to date). He has written (9) books on leadership, motivating excellence, personal development, and market relevance. Ross has also written and produced (14) human resource training movies on leadership, customer experience, sales, workforce management, and motivating excellence.

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Ross Shafer: Real Estate
  • How to Sell More of…Everything: Superstar real estate agents and brokers are savvy at crafting emotional brand messages that invite customers and clients to care more about your offerings and your company. The best salespeople are also adept at reading the customer, client, and stakeholder’s buying style to determine which approach earns their trust. (Relationship, Consultative, Solution Oriented, or the Challenger Method). Ross outlines what to say – and how to say it.
  • Agents & Brokers will Learn How to Innovate: Because Ross and his team are able to study hundreds of diverse organizations each year, he can cross-pollinate innovative ideas from other industries to help your agents and brokers become more profitable. Your audience members will leave with a notepad full of ideas to improve their own operations.
  • WOWing Clients Doesn’t Drive Loyalty: “Wowing” the client or customer does not increase loyalty. However, eliminating the POW moments DOES drive long-term loyalty. POWs are the unforgivable gut punches we deliver when we make mistakes, break our brand promise, or disappoint them with shoddy execution. One of Ross’s energy clients saw their J.D. Power scores jump 21 points in just 90 days. Attendees will leave this meeting with a fresh perspective on how the experience of working with you feels from the customer/client point of view.
  • Fun and Functional: Ross’s style is energizing and fun. He reveals inspirational examples of contributions by unsung team members who have revolutionized an organization by noticing ‘innovations hiding in plain sight.’
  • Underscores Your Specific Initiatives: Ross works with each organization to dovetail their specific initiatives and credos into his presentation. For example, a healthcare software company asked Ross to incorporate their “10 Corporate Imperatives” and the client was ecstatic he could do it so seamlessly. Ross is NOT a canned-speech kind of speaker. His customization leads many attendees to ask, “That was great! How long have you worked here?”
— RE/MAX International

“As evidenced from the outstanding feedback, our affiliates benefited tremendously from your session. Thank you for the knowledge and expertise you shared with fellow members of the organization!”

— CU Members Mortgage

“Among all the speakers we’ve had, he was definitely the best. Employees from all job types and levels got the message and enjoyed it tremendously. I already notice a difference in behavior—for the better.”

— National Multifamily Housing Council (NMHC)

“Thanks Ross we thoroughly enjoyed your presentation. I spoke to many of our members after who were very enthusiastic and were taking notes. We greatly appreciate your time and sharing with our members.”

— Independent Mortgage Brokers Association of Ontario

“Your role in the conference has contributed greatly to the professional development of mortgage brokers and agents in Ontario. The delegates spoke highly about your presentation in the evaluations and commentary that we received.”

— Association of Progressive Rental Organizations

“GREAT speaker! He entertained while educating. I got nothing but positive feedback. He customized to our meeting so well.”

SAMPLE CLIENTS

  • American Real Estate Council
  • Berkshire Hathaway Luxury Homes (CA & FL)
  • Century 21 Real Estate Group
  • Fidelity Title
  • Prudential Real Estate
  • RE/MAX Western Canada
  • RE/MAX Promotions
  • Weichert Real Estate
  • National Assoc. of Realtors
  • New Jersey Assoc. of Realtors
  • CU Members Mortgage
  • Mortgage Bankers of America
  • Independent Mortgage Brokers Assn. of Ontario
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