Ross Shafer is a powerful and funny direct selling keynote speaker for organizations who want to inspire their independent consultants to reach higher levels of income, innovation, customer engagement, and process improvement.

WHAT DOES ROSS BRING TO THE CONVERSATION?
Besides his successful career as a network-level comedy and talk show broadcaster (who has collected (6) Emmy Awards), Ross has lived in your attendee’s shoes. From his humble beginnings to buying and selling 23 distressed companies, Ross knows how hard it is to be a breakout entrepreneur. Along the way, Ross has chronicled his findings in (9) books on leadership, motivating excellence, personal development, and market relevance.

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Ross Shafer: Direct Selling
  • “Big” Fears Small: Many direct selling associates are surprised to learn that the so-called market leaders are most concerned with smaller competitors. Why? Smaller operators can offer a highly personal “home town” presence that is often missing from the “Big Guys.” Your attendees can spot hidden opportunities in your community because they live there. They are accountable to their neighbors to do the right thing and they often become influencers in the community. Use your smaller footprint to foster brand trust by delivering highly personalized service.
  • WOW-ing Customers Does NOT Guarantee Loyalty: Unfortunately, Wow-ing the customer does not make loyalty happen. However, eliminating the POW moments DOES fuel repeat customers. POWs are the unforgettable gut punches that we inflict when we make mistakes, break our brand promise, or disappoint the customer with shoddy execution. Ross will describe how eliminating transactional friction single-handedly caused the viral growth of Amazon, Uber, and Hello Fresh.
  • Learn How to Sell More…of Anything: Superstar direct selling people have been taught to craft emotional brand stories. Emotionality invites customers to care more about the products and services they sell. The best salespeople are also adept at reading the customer’s buying style to determine which approach best earns their trust (Relationship, Consultative, Solution Oriented, or the Challenger Method). Ross outlines what to say – and how to say it.
  • Fun and Functional: Ross’s style is energizing, fun, and conversational. His personal story of going from a small-town entrepreneur – to a network broadcaster – to business author – to Fortune 500 consultant inspires everyone to have the courage to make their own dreams come true.

SAMPLE CLIENTS

  • Rodan + Fields Skin Care
  • Amway (7 events)
  • Arbonne Cosmetics
  • Bionovix, Inc.
  • Jafra
  • Avon
  • Discovery Toys
  • Newel Rubbermain
  • MK Collab
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