Ross Shafer is Emmy award winning television host, comedian, author, and popular keynote speaker on the subjects of market relevance, growing market share, and shifting customer trends.

Behave Like a Startup

Behave Like a Startup By leadership author and keynote speaker Ross Shafer Has Your Company Felt Complacency Creeping in? When your company first launched, did you shake the world with something new and groundbreaking? Were you the unlikely underdog that unseated the industry leaders? Over time, have you had so much success that you’ve slowly…

I’m 50. Now what?

Mid-Life Crisis much?! Almost everyone over 50 years old has asked the question. “I’m 50. Now what do I do?” Chances are you have been working for a quarter century (or more) and will recognize one or more of these scenarios. (1) You’ve worked at the same organization for most of your life. You wonder if…