Ross Shafer is Emmy award winning television host, comedian, author, and popular keynote speaker on the subjects of market relevance, growing market share, and shifting customer trends.
Career changes can feel overwhelming — but it’s also an exciting opportunity to rediscover your passion, purpose, and potential. In this podcast, award-winning speaker Ross Shafer Joins with musician Matt Wilson to discuss key points from Matt’s book “Hooks: Lessons on Performance, Business, and Life from a Working Musician.” Tune into this inspiring conversation packed…
Dealing with rude behavior at work isn’t just frustrating — it’s a culture killer. If you’re a manager struggling to curb disrespectful behavior, you’re not alone. Post-pandemic shifts have made rudeness more common. Here’s why it’s happening, how it affects your company culture, and what you can do about it. Why Workplace Rudeness Is Increasing…
Think your loyal clients will automatically stick with you forever? Think again. One small mistake can cost you millions — and it happens more often than you think. Why Client Relationships Matter More Than You Think A common mistake many businesses make is assuming that clients will always remain loyal without consistent effort. The truth…
The #1 quality of a customer service superstar is the ability to think about ALL of the concerns of others rather than how you yourself might be inconvenienced dealing with them. Customer care is about listening well and solving problems in a humble manner. Think about the purchase process from the customer’s point of view.…
I have a favor to ask of you. PLEASE stop complaining about the service you get at hotels and restaurants (post pandemic). Here’s why. Mask restrictions are finally loosening up, so hotels and restaurants are trying to get back to business as usual. But it’s different now. Hotels say they are getting a lot of…
WHAT MAKES YOUR WORKFORCE MORE PRODUCTIVE? As a public speaker who has addressed nearly 3,000 audiences over the last two decades, I thought the “digital meeting” would decimate in person meetings. Since I had done a few meetings for Microsoft, I thought their software GoToMeeting would foreshadow the end of my career. Surely, Virtual meetings…
As much we hear about the labor shortage, competition for the best jobs is still very fierce. Leaders who want to grow an organization are always on the hunt for corporate rockstars. How can you get recognized as a rockstar? By creating your own Personal Brand. Here are (3) surefire actions that will differentiate you. Bring…
As a former college football player who has been a leadership consultant to Fortune 500 companies for 22 years, I view Quarterback Tom Brady, aka The GOAT (Greatest of All Time) as a case study in the difference between managers and leaders. Managers bark orders and expect the team to march and salute simply due…
After giving a keynote speech in Detroit, I sat down with a 61-year-old man. He looked fit and exuded an eternally optimistic personality. I wanted to chat him up because he had just received an admirable sales growth award for “Best in the industry.” For the purpose of this article, I will call him Mr.…
In the last 25 years, I have been fortunate to land some long-term consulting engagements. My definition of long-term is one year or more. I was the outsider…the hired gun who came in with fresh perspectives and suggested systems I already knew to be effective. The contracts were lucrative. And I enjoyed deeper client relationships…