Ross Shafer is Emmy award winning Television host, comedian, author, and popular keynote speaker on the subjects of market relevance, growing market share, and shifting customer trends.
On The Hook with Matt Wilson Ross Shafer: Emmy Award-winning TV host/comedian turned keynote speaker on recreating success. Drawing on the concepts presented in Matt’s book, Hooks: Lessons on Performance, Business, and Life from a Working Musician, Ross Shafer joins Matt to discuss Identifying and aligning skills for reinventing yourself professionally. Finding meaning within the…
Only read this article if you are a manager of people. I never thought rude and disrespectful behavior in the workplace would be tolerated. In the near past (say 5 years ago) tolerating rude and disrespectful behavior toward the boss (and your coworkers) wasn’t a thing. Why is it now? I have some ideas about…
I’ve got a cautionary tale for you about paying attention to your business. Recently I was at a board meeting where the Chairman was telling a story about a financial advisor who made a really dumb mistake. For the sake of this article, I’ll call this financial planner, Mr. Careless. One of Mr. Careless’s clients…
The #1 quality of a customer service superstar is the ability to think about ALL of the concerns of others rather than how you yourself might be inconvenienced dealing with them. Customer care is about listening well and solving problems in a humble manner. Think about the purchase process from the customer’s point of view.…
I have a favor to ask of you. PLEASE stop complaining about the service you get at hotels and restaurants (post pandemic). Here’s why. Mask restrictions are finally loosening up, so hotels and restaurants are trying to get back to business as usual. But it’s different now. Hotels say they are getting a lot of…
WHAT MAKES YOUR WORKFORCE MORE PRODUCTIVE? As a public speaker who has addressed nearly 3,000 audiences over the last two decades, I thought the “digital meeting” would decimate in person meetings. Since I had done a few meetings for Microsoft, I thought their software GoToMeeting would foreshadow the end of my career. Surely, Virtual meetings…
As much we hear about the labor shortage, competition for the best jobs is still very fierce. Leaders who want to grow an organization are always on the hunt for corporate rockstars. How can you get recognized as a rockstar? By creating your own Personal Brand. Here are (3) surefire actions that will differentiate you. Bring…
As a former college football player who has been a leadership consultant to Fortune 500 companies for 22 years, I view Quarterback Tom Brady, aka The GOAT (Greatest of All Time) as a case study in the difference between managers and leaders. Managers bark orders and expect the team to march and salute simply due…
After giving a keynote speech in Detroit, I sat down with a 61-year-old man. He looked fit and exuded an eternally optimistic personality. I wanted to chat him up because he had just received an admirable sales growth award for “Best in the industry.” For the purpose of this article, I will call him Mr.…
In the last 25 years, I have been fortunate to land some long-term consulting engagements. My definition of long-term is one year or more. I was the outsider…the hired gun who came in with fresh perspectives and suggested systems I already knew to be effective. The contracts were lucrative. And I enjoyed deeper client relationships…