Why Personal Branding Is Essential for Career Success in 2025 In an age where job competition remains fierce—even amid widespread talent shortages—professionals must find ways to stand out. The secret? A powerful personal brand. Your personal brand is how the world perceives your value. It’s not about flashy self-promotion—it’s about consistently showcasing your personality, leadership,…
Starting a business consulting career is exciting, but scaling it into a high-earning, long-term profession takes strategy, discipline, and strong client relationships. After more than 25 years working with clients across industries—from Fortune 500 companies to mid-sized businesses—I’ve discovered the key traits that separate thriving consultants from those who struggle to find consistent work. If…
From Pet Shop Manager to Late-Night Talk Show Host: How Thinking Bigger Changed Everything Why would I, an overweight, scraggly-bearded Pet Shop manager, ever think I had the qualifications to compete as a late-night talk show host against legends like David Letterman and Johnny Carson? The answer is simple: I believed no dream was too…
Hi I’m Ross Shafer and I want to thank you for finding the Relevant Leaders Club where each week I post a video on how to build your business or your career. This week I want to talk to you about how you can be more interesting in an elevator… literally. I’m talking about how to give a better Elevator Pitch. Some people call it an Elevator speech; it’s the story you tell to explain what you do in 30 seconds or less.