Ross Shafer

How to Sell to Millennial’s

Are you trying to sell to Millennial’s; the largest demographic in the world? Then, I want to talk about how you can do a better job selling to Millennial’s. This week interviewed multi-generational expert Cam Marston. Cam and I have known each other for years. His business and mine have grown in a somewhat parallel path and Cam is a guy I’ve wanted as a guest on my blog for a long time.

Ross Shafer

How to Overcome Intimidation

Do you get intimidated when you have to make a pitch to the Big Client? This week I want to talk to you about overcoming the feeling of being intimidated when you’ve finally landed a meeting with that major client. You want a sale but you don’t want to look – or sound stupid. Lets say you’re trying to convince a BIG retail chain or a major distributor to do business with you.

How to Bounce Back from Failure – Alec Baldwin

I want to talk about people who were on top of the world…but got knocked down hard…and THEN came back stronger than ever. Today, I have a bounce–back story of resilience that will surprise you..and hopefully inspire you. I should tell you I’m doing this story from my room at the Cosmopolitan Hotel in Las Vegas – where I just interviewed actor and activist Alec Baldwin. We talked for an hour, in front of 2,300 people.

Are You a Trend Setter?…Or a Trend Follower?

I think we spend too much time trying to “set trends” and be original…unless you are a pure “artist.” Artists create and express themselves without considering the commercial value of their art. I admire that kind of innate originality. However, ff you want to be intentionally successful in enterprise, you will do well to watch for trends and find a way to leverage the trend for your own commercial success.

Do You Have Insecurities?

Are you insecure about an area of your life? Are you trying to keep your insecurity a secret? I might have some insight for you. This week I want to talk about your insecurities…and more specifically how to “manage” them. The fact is, you might not fully conquer your fear of not being smart enough, not skinny enough, not wealthy enough, or not talented enough. However, I would argue that regardless of what YOU think are your shortcomings, you can still be an inspiring leader or parent. I can say that because I’ve met a lot of successful people…with low self-esteem.